![]() On beer trading forums, it’s become not uncommon to see people complaining about traders not following up and “ghosting” on promises of beers delivered. “but TONS of people have definitely contacted us about the scammers.” “We have not heard of anybody being taken advantage of yet,” says Reiter. And, that instagram has become an easy target for fraud while the company does very little to police it, or is at the least extremely slow to act. It’s another sign that the beer black market world of online sales and tradings has only grown more popular, now commanding it’s own dedicated websites and culture. It’s unclear how many, if anyone fell for the scam but as of now the fake instagram accounts are still active even though they have been reported as fraudulent. As you earn more points you get access to rare beers, and ultimately a very elite few were gifted a Timberbeast Box this year. Great Notion keeps their fans engaged on the app as Timber Crew members where you can register to earn points which unlock characters featured on their beers, you earn more points by ordering beer and merchandise, checking in to locations and interacting with their media. It revolved around the breweries long in the works mobile phone app that launched back in April. You need to hit 100,000 points to be a Timberbeast.”Ī quick instagram search reveals over half a dozen fake Great Notion accounts, some just trying to gain followers and direct traffic but the most recent effort was much more serious. The Timberbeast is the top tier level in our App. ![]() “Recently though we ran a contest to giveaway a Timberbeast Box. Mostly people just reselling our beers,” says Great Notion co-founder Paul Reiter. “We've had a few IG scam accounts created to mimic ours over the years. Fake profile accounts created in an effort to catfish people into sharing info or to gain ‘likes’ or clicks is nothing new, but this effort marked an escalation in targeted efforts by thieves to come after beer geekdom. Portland, Oregon’s hypebeasts at Great Notion Brewing were targeted by scammers last week.
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